The Wine Guys, better known as Martin and Felix, have set out to share their passion for good wine with the world. On this journey, in collaboration with young winemaker Julia Schittler of Schittler & Becker, The Wine Guys White was created. A dry blend of Pinot Blanc and Chardonnay from the region of Rheinhessen near the Zornheimer Berg in Germany.
We were allowed to accompany the boys on their journey and designed the logo, the labels for the wine bottles, as well as the entire corporate design for The Wine Guys.
To underline the naturalness and character of the vintners' manual labor in the vineyards, all the elements of the branding were drawn by hand. This gives the brand its individual look and transports the philosophy of the Wine Guys: high-quality craftsmanship and closeness to nature.
The Wine Guys have a humorous approach and share a lot of enthusiasm. A clear statement, that distinguishes the two wine lovers from the established wineries of Europe. A combination of handmade and classic elements emphasizes a young approach on a traditional craft.
