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DANO

ДАНО (DANO) in Bulgarian means Let's hope. We Bulgarians say it a lot.

"DANO it does not rain". "DANO the bus come in time". "DANO our team will win". And that DANO is OK. We just hoping things that don't depends on us to happen.

But the other DANO is wrong. We often say it for the things that depends only on our efforts and will. Like "DANO I have a good assessment on the exam". And "DANO I get my job done". And "DANO I live better". The outcome of the most of the things in our life are direct results of our actions. You can not just say DANO and sit down, hoping. If you really want it, better get up, fight for it and get it.

That's why in this campaign we propose to all the compatrions to remove that word. To use it less and to act more. Because the life without DANO is better.
We all say it. "DANO we get better", "DANO they don't lie to us anymore", "DANO someday we live better".
But while we just hoping and wait our dream to come true, it wil never come true.
So, what if we remove that word? Away from our heads, away from our live? And replace it with action.
And instead of saying "DANO something good happen", let's make that good happen.
Let's make an effort, let's share and help eachother, let's ask and give, let's take responsibility and claim responsibility.
Let us act, but not wait, hoping.
Because the only hope is in your action.
The power is in you.



thank you.​​​​​​​

DANO
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DANO

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