Formal Definition
Objective of Assignment:
This assignment will teach you visual problem solving, the design process, and working with your new tools.
Problem:
Visually define any three (3) of the five words below:
Aggression
Alienation
Exaggeration
Noncooperation
Organization
Specs:
Use only black and whtie, no grays. Use basic flat geometric shapes and lines (square, triangle, circle, etc). Do not use any figurative or representational imagery, such as arrows, speed lines, lightening bolts, etc. Mechanically frawn using basic drafting tools, no freehand drawing.
(3) 8’’x 8’’
Mounted to rigid board
Visual Objectives:
50% - 50% Figure ground relationship
Clarity of definition
Quality/Skill of final execution
Words Used & Methods:
Aggression- Cut vynl
Alienation- Cut paper
Organization- Cut paper
Typographic Description
Objective of Assignment:
This assignment will teach you some of the basic elements of typographic organization, voice, hierachy, figure ground relationships, and layout skills. It is encouraged that you experiment with all aspects of typographic intervals, such as size, placement, type style, line length, leading, kerning, and justification.
Problem:
Typographically define your three selected words.
Typographic Elements:
The word to be defined
The dictionary definition of the word
A phrase, quote, or lyric of the word.
Specs:
Black and white
(3) 8’’x 8’’
Mounted to rigid board
Visual Objectives:
Visual organizaion (use of grid)
Typographic hierachy
Clarity of definiton
Quality/Skill of final execution
Words Used:
Alienation
Aggression
Organization
Hybrid Definition
Objective of Assignment:
This assignment will teach you the basic elements of how to organize visual and typographic information. Each student will learn how to balance form, image, and typography within a given image area. The use of a grid will enable you to explore typographic, image, and form placement and aid you in your organizational skills.
Problem:
Visually communicate your three selected words.
Layout Elements:
Formal definition (project #5)
Typographic definition (project #6)
Image definition (project #7)
Specs:
Black and white
(3) 8’’x 8’’
Mounted to rigid board
Visual Objectives:
Visual heirachary
Visual organization (use of grid)
Visual harmony
Clarity of definition
Quality/Skill of final execution
Words Used:
Alienation
Aggression
Organization
3-D Definitoin
Objective of Assignment:
This assignment will teach you the basic elements of how to organize visual and typographic information on a three dimensional form. The balance of form, image, and typography in a 3-D image are ais challenging. The use of a grid will enable you to explore typographic, image, and form placement and aid you in your organizational skills.
Problem:
Visually communicate a selected word on a cube.
Cube Elements:
The formal definition (project #5)
The typographic definition (project #6)
The image definition (project #7)
The hybrid definition (project #8)
Specs:
Construct the cube out of foamcore
Black and white
(1) 8’’x 8’’ Cube
Mounted to rigid board
Visual Objectives:
Visual heirachary
Visual organization (use of grid)
Visual harmony
Edge relationships
Clarity of definition
Quality/Skill of final execution
Word Used:
Aggression
