When WG&L Publications needed to align their high value titles under an umbrella campaign. This series of brand ads created a feel of authority and expertise - just what they needed for their audience.
I also drove a new subscription promotion driven by a sweepstakes. What? A consumer-styled promotion for the business-to-business crowd. Yes it worked wonders driving attention and new customers to subscribe.
I also drove a new subscription promotion driven by a sweepstakes. What? A consumer-styled promotion for the business-to-business crowd. Yes it worked wonders driving attention and new customers to subscribe.
What does it take to gain he full attention of today's most prominent tax professionals? It's called influence.