Fredrik Perman's profile

Vino2Go: From Product Shoot to Viral Success

CLIENT: BRB GROUP / THERMO-STEEL
Vino2Go: From Product Shoot
to Viral Success

The Vino2Go tumbler is the simplicity of style, an active wine lovers dream come true.  With the Vino2Go tumbler, you practically eliminate the nightmare of spilled wine.  This BPA-free, spill-proof durable drink vessle has a familiar wine glass shape, making it a convenient and easy to use product.  Whether you are at the beach, tailgate event, or other fast-paced adventure, the Vino2Go is your all-in-one portable drinking solution. You get your choice of ten different colors.

While working with the manufacturer of the Vino2Go and finalizing some finishing details before production, such as the plug mold that shapes the brand logo indention into the bottom of the tumbler, I had early access to one of the first production samples. My client asked me to take some good pictures of the product for a one-pager ad, intended to promote promotional printed products.

The below image (with green background) was the first ever picture taken of the Vino2Go. This image is what started my 5-year exciting journey into the adult drink-ware business. This image went viral, along with the original blog post (which has been edited many times since then) and the rest of  a series of seasonal images we shared via social media sites, such as Pinterest, Twitter and Facebook. 

Vino2Go: From Product Shoot to Viral Success
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Vino2Go: From Product Shoot to Viral Success

Vino2Go: From Product Shoot to Viral Success. The Wine To-Go Sippy Cup

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