Adrienne Wollman's profile

ESPN | Frenzy Toolkit

ESPN COLLEGE BASKETBALL 2017 REBRAND | FRENZY TOOLKIT

 Produced at: Troika
Client: ESPN
Creative Director: Gil Haslam
Art Director: Mike Arcangeli
Role: Design

For the 2017 ESPN College Basketball rebrand, I created a custom typeface as well as illustrated pattern toolkits for high-energy, fan-centric package elements. ​​​​​​​


GENERIC FRENZY PATTERN:


TEAM FRENZY PATTERN:


FRENZY PATTERN TILES:


USAGE SAMPLES:
ESPN | Frenzy Toolkit
Published:

ESPN | Frenzy Toolkit

Custom "Frenzy" illustrated elements created for the 2017 ESPN College Basketball Rebrand.

Published: