Shiseido x Kingpower
The beauty of Thailand
The beauty of Thailand
Agency : Dentsu (singapore)
Artist : Riety Darisa K.
Artist : Riety Darisa K.
Beauty of Thailand is a project that Shiseido collaborated with Thai artist Riety and Chinese influencer Magic Yang. Together they travelled through Thailand and Riey depicted their journey into a 2 min-TVC and 3 artwork goes by 3 concept of Classic Thai, Opulent Thai and Modern Thailand
Classic Thai : The traditional customs and the folklore of Thai people, old ways of living in a agriculture society
Opulent Thai : Buddhism/Hindu heaven ' Swarga Loka ' mythical forest ' Himaphan ' and festival in northern part of Thailand
Modern Thai : Convey energy of Bangkok's modernity, city thais lifestyle and signature locations in Bangkok.
Opulent Thai : Buddhism/Hindu heaven ' Swarga Loka ' mythical forest ' Himaphan ' and festival in northern part of Thailand
Modern Thai : Convey energy of Bangkok's modernity, city thais lifestyle and signature locations in Bangkok.
Artworks were done by hand and digital. First I used watercolour, pencil colour, pastel or acrylic. Cut them piece by piece to do manual mock-up. Separating each element helps since it will be animated later and it's easier to put together then move around in computer.
Finished Opulent and modern artworks
Packaging | Website | Event | TVC
Behind the scene for TVC
Pop up store on airport & Department store & Event
Packaging & Goods
Thank you for reading!
