Nike — Riccardo Tisci
On the occasion of the NikeLab Dunk Lux x RT launch, we recreated this iconic sneaker model using distinguishing elements of contemporary pop culture, hence marking
the undeniable bond between sports and the high-end street style of Riccardo Tisci.
These visual reproductions were featured in We believe in the power of love
a short movie shot by Luca Finotti during the Dunk Lux campaign.
Art Direction: Salvatore Giunta, Pietro Furbatto
Design: Salvatore Giunta, Cristian Acquaro, Pietro Furbatto
Modeling: Giovanni Mauro, Riccardo Bancone
Lighting and Shading: Claudio Gasparollo
Producer: Ada Korvafaj
Director: Luca Finotti
Production Company: Section80
Producer: Luca Degani