Nivea Extra White Serum
Shanghai, Chine
A pedido de Nivea y con el apoyo de la agencia FCB SHANGHAI en china, realizamos la dirección de arte para el lanzamiento de su nueva línea de desodorantes. Al conocer las características de sus productos y sus compuestos, decidimos transformar y mostrar todo este universo de beneficios haciendo visibles sus partículas microatómicas y sus vitaminas, integrándolas a las composiciones de una manera llamativa y divertida.
Entre ideas, bocetos y muchas manchas de pintura esta fue nuestra opción favorita. Esperamos que la disfrutes y te diviertas tanto como lo hicimos nosotros mientras la creábamos.
_
By Niveas request and with the support of FCB SHANGHAI agency in the Chinese continental, We carried out the art direction for the launch of their new line of deodorants. When knowing the characteristics of their products and their compounds, we decided to transform and show this whole of benefits universe by making visible its micro-atomic particles and their vitamins, integrating them to the compositions in a striking and fun way.
In between ideas, sketches and lots of paint stains this was our favorite option, We hope you enjoy it and have fun as much as we did while we were creating it.
© All rights reserved.
Thanks for looking and your appreciation!
If you want to know more about my work you can follow me on my social networks
by ah studio
© All rights reserved.
© All rights reserved.
