Helping a way-finding signage company find its own path to success.
It all began with a tagline — “Helping people find their way.” I came up with this motto for 2/90 Sign Systems as a way to define the story their brand should be telling. With these words as my way-finding guide, I was responsible for making the 2/90 Sign Systems website easily navigable. I also art directed and collaborated with Tom and the rest of the project team to create printed marketing materials. The TMBPartners team members involved in this project included Sarah Hibner, Thomas Blanck and Cooper Richardson.