Tuborg Kenya Mother's Day Digital Communication.
How does a beer brand celebrate Mother's Day? The challenge was not only how the brand will resonate with the holiday, but also with its audience. We went with a playful direction that stemmed from our early 'Nibuyie' days with the main driving force being nostalgia.
The Caption:
The best words your mum could ever tell you when you were growing up 'Nilete kibeti yangu!' #HappyMothersDay
See post here.
Account Manager: Collins Lagat.
Copy/Creative Direction: Stephen Mwangi
Art Director: Dennis Miring'u
