I was contacted by a client to create web-based branding illustrations for two of his musical projects: "Strange Matter", where he is part of a production duo; and "Rum & Monkey", which is his personal venture. The brief was quite similar across the board, very open ended, and basically required me to explore the name creatively and create striking branding graphics in my style to be used for social media, primarily consisting of cover/banner images, versatile profile images, and logo-style emblems to go.
For the cover images I thought to create visual representations of the members as mascots, interacting with their surroundings based on the first impressions, created by dissecting the alias names. Strange Matter, being sci-fi and space driven, and Rum & Monkey, having an almost Caribbean feel with open waters.
For versatility, I wanted to create the profile images in a square format with a central circular holding device, as most online platforms require either a square or circle profile picture. The content of the profile images are taken from aspects of the cover images for a sense of continuity.