‘57 is a chocolate business in Ghana defined by creativity and luxury. Since their passion is to inspire the people of Ghana, especially the youth to hone into Made in Ghana Products, I thought giving their packaging and logo a fresher look would help bring them closer to their target audience. My inspiration for this project came from graffiti art around Ghana, especially in Jamestown. The bright colors, and abstract shapes follow the modern direction Ghanaian art is taking.
Deliverables for this project include:
- package design
- logo design
box design for chocolate squares
label design for chocolate bars
THANK YOU!
