Biketi & Co-Advocates is a top tier, medium sized law firm engaged in legal practice within and outside Kenya.
Biketi & Co-Advoctaes offers legal services in industries such as Banking and Finance, Telecommunication, Energy and Transport.
THE BRIEF
I had the opportunity to do a brand identity for Biketi & Co-Advocates. Biketi wanted his law firm to be professional, trustworthy and welcoming. The client wanted a logo away from the traditional legal icons but a logo that will represent the name Biketi and what they do. He wanted the clients to feel comfortable and safe when they are dealing with the advocates at Biketi & Co-Advocates.
SOLUTION
In order to meet the requirement, I decided to do an iconic logo design. It was important for me to visually translate Biketi & Co-Advocates.
THE CHALLENGE
The challenge was create something totally different from the usual law firm logos that have the traditional legal icons.
TYPOGRAPHY AND COLOR PALLETE
The combination of serifs and sans-serifs typeface provides an easier reading experience. I wanted the typography to be legible and professional.
The color blue symbolises truth, security, loyalty and professionalism.
The color grey symbolises reliability and intelligence.
