Morpal
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It is a security and cleaning services company based in Tabasco, Mexico. Its mission is to provide assistance to companies or individuals that require private security services and / or maintenance for their facilities. Its main values are: Customer service and passion for details.
The goal was to strongly reflect these values. The main icon consists of a shield, a symbol of protection, which inside has a monogram with the initials of the company. The graphic identity plays with vertical lines that are linked even in typographies, seeking to communicate the connection between the client and the company. The color palette consists of electric blue, black and white tones that evoke seriousness and professionalism
