DESIGN BRIEF
How might we ease the process of need identification and need tracking for middle economy class, need based consumers such that their shopping experience becomes more precise and effective ?
APPROACH: Providing a digital platform to assist the user with the tasks :
IDENTIFIED USER NEEDS
PRIMARY NEEDS
Avoid over buying.
Buy only what is required.
Avoid over buying.
Buy only what is required.
SECONDARY NEEDS
Precise list of requirements.
Best alternatives and solutions according to their needs.
Best deals and decisions which could fit the budget constraints as well as requirements.
Precise list of requirements.
Best alternatives and solutions according to their needs.
Best deals and decisions which could fit the budget constraints as well as requirements.
GENERAL WORKFLOW