Americans spend more each year on beauty than they do on education.
Problem: There’s a lack of good quality, affordable razors marketed towards women.
Goal: Design a line of Dollar Shave Club products marketed towards women. Create three separate scent lines to appeal to an array of women.
Target Audience: teens, women, and trans women ages 13+.
Design aspirations: hand-lettering & illustrations
This project was for a class project and is in no way affiliated with or paid for by Dollar Shave Club.