Work should be loved,
and Mondays should be happy!
and Mondays should be happy!
Happy monday is a Ukrainian career portal and a professional development platform. They help
to find interesting vacancies, get career advice and get acquainted with companies where your Mondays will become happy.
— 2017
Discovery
The company changed the old name Start2Go to Happy monday. Logo and Visual Identity didn't conform with the company's values. Strict corporativity — it's not about them. They inspire to love your work, to feel joy and satisfaction, the desire to grow and develop, regardless you're in search of, or already working. They do everything to make your career inspiring. Happy monday asked
us to work on a rebranding for their company to help boosting their mission of helping each person realize their potential and find the favorite work.
Old logo
The old logo concealed nature of the brand for a cold way.
New logo
By immersing ourselves in the company’s culture we helped forming the brand new visual identity. Happy monday's style began to look cheerful, so that people are imbued with emotions, which
the company promotes. The logo combines static letters with dynamic multi-colored forms. This
was the starting point in the variability of the use of colors and patterns.
Web site
In that Happy monday is a career portal, one of the most important channels of communication
is their website. The site has three goals — to convey the public image and mood of the brand,
to help users and to sell services. Currently we are working on the site. Some of the shots
of the layouts are below.
Photography: Alexandria
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