USA Swimming Champions Club Brochure
Design a brochure for USA Swimming's Champions Club, the foundation that funds the National Governing Body. The brochure needs to be elegant, in line with the Foundation's branding and entice potential donors.
Budgets were limited and the brochure was a text-heavy document. I didn't want the elite elegance to get lost in an ocean of text. I utilized the navy blue and silver from the Foundation's palette to keep the design simple and clean, and I emphasized typography to create visual elements from the quotes used in the body.
Art Direction, Design