Rebranding Persian Carpet Inc. includes logo, identity, Graphic Standards Manual, posters, tags and label, wish list card, ID card, dress code, vehicle, web site, and app icon.

Persian Carpet is a leading regional retail store and a national wholesale, sells handmade oriental carpet with a wide variety of styles and designs, also provides services such as cleaning, repairing.

The new identity is based on a comprehensive research on the four main areas of carpet-making including industry, business, history, and design, and also the role of carpet in people’s life. The new identity presents the main features of oriental hand-made carpet such as oriental elegancy, beauty, comfort, and craftsmanship.

Carpets photography by Manijeh Rahimi.