• Add to Collection
  • Tools Used

    Tools

  • About

    About

    This logo was created for a personal genetic profiling company. It is a fluid identity that changes both in color and in orientation of the lozen… Read More
    This logo was created for a personal genetic profiling company. It is a fluid identity that changes both in color and in orientation of the lozenges. Different portions of the corporation can have their own logo while being integrated in a company-wide identity system. It is also malleable for both packaging and motion graphics. Agency: MetaDesign Creative Director: Matt Rolandson Read Less
    Published:
This logo was created for a personal genetic profiling company. It is a fluid identity that changes both in color and in orientation of the lozenges. Different portions of the corporation can have their own logo while being integrated in a company-wide identity system. It is also malleable for both packaging and motion graphics.

Agency: MetaDesign
Creative Director: Matt Rolandson