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Fear

Clever it – We’re on it
At Clever it, they can’t help, helping businesses solve their information technology problems through clever solutions. The name ‘Clever’ comes from the way they work with clients to make their businesses work smarter, and save money.

These adverts set out to reassure potential clients, who may be intimidated by, confused about or even fear technology, that Clever it can help them make more sense of it by avoiding confusing industry jargon.


Since the launch the campaign has been nominated in the Financial, Professional, Recruitment or Trade Advert category at the Roses Creative awards.​​​​​​​
Fear
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