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Logotype  |  Hongtao  

Illustration  |  Hongtao

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弘弢 . 字研workshop是壹間開放的設計工作室，以人文的視野探索中國語境下的設計。Team認為設計工作並非是壹個簡單的視覺呈現，而是壹個嚴謹的邏輯思維過程。熱衷於從生活的細節發現真實的品牌價值，通過對品牌核心理念的提煉，發展出系統性、可延續性的創意，圍繞項目整合形象識別、圖形設計、字型設計、互動等多種視覺手段。為客戶提供實效、創新的品牌解決方案，並最終協助客戶達成預期的文化訴求與商業目標。

 

Hong Tao. The word workshop is a research design studio open, with humanistic vision to explore design China context. Team thinks that the design work is not a simple visual presentation, but a rigorous logical thinking process. From the details of life are keen to discover the real brand value, by refining the core brand philosophy, the development of the system, the continuity of the creative projects around integration of image recognition, graphic design, font design, interactive and other visual means. To provide customers with effective and innovative brand solutions, and ultimately help customers achieve the desired cultural aspirations and business objectives.