Hirschfeld sends the drawing—AL HIRSCHFELD—and it's just Letterman's head and shirt and tie. We put it into the layout and it just looks weird. OhmyGodOhmyGod, now what do we do? I call Margo Feiden and ask if maybe, please, maybe, Mr. Hirschfeld would possibly perhaps put shoulders on Dave... A few days later, we get back the drawing with a simple note that says, "Good idea." And shoulders. WOW. Art director, Fred Woodward. Denniz Ortiz-Lopez redrew the type for us.