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    Jotun is one of the world's leading decorative paints brand. To inspire potential customers in their color selection process they extracted color… Read More
    Jotun is one of the world's leading decorative paints brand. To inspire potential customers in their color selection process they extracted color statistics from Pintrest, one of the largest content sharing platform effecting millions of consumers' decoration decisions. Read Less
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Jotun is a world leading decorative paints brand. To inspire future customers in their color selection process they extracted statistics from Pinterest about consumers color habits.

We helped Jotun present the data in an interesting way by building a simple concept around colors and spaces.

The project was done in collaboration with Danish illustrator Mie Frey Damgaard






Final diagrams



Details


Credits
Merve Ergün, Jotun Türkiye
İsmet Uçarlı, Jotun Türkiye
Morten Sørdahl, Sørdahl Design Studio