Jotun is one of the world's leading decorative paints brand. To inspire potential customers in their color selection process they extracted color statistics from Pintrest, one of the largest content sharing platform effecting millions of consumers' decoration decisions.
The project was done in collaboration with Danish illustrator Mie Frey Damgaard
Merve Ergün, Jotun Türkiye
İsmet Uçarlı, Jotun Türkiye
Morten Sørdahl, Sørdahl Design Studio