Layout design for Wonderland's 2017 campaign. Digital assets were used on Wonderland's homepage, banners, social media, and newsletters.

Wonderland is a Los Angeles based eyewear collection rooted in iconic American nostalgia. Designed in DTLA’s historic Fashion District, Wonderland both celebrates memories of yesterday & serves as a reminder to capture the memories of today.

Wonderland frames are hand crafted using Italian Zyl acetate, French Comotec hinges & our Optics by Carl Zeiss lenses offer 100% UV/UVB protection. Appropriate to the brand’s identity, many of the styles feature rose-colored lenses, creating a sense of wonder & nostalgia — or blue lenses — as a throwback to the days of cool classics. As a nod to our yesterday/tomorrow ethos, a premium dual acetate lamination  process is featured on many of the temple arms.

Photography: Jefferey Jones / Art Direction: Mark Powell / Layout Design: Juan Duque
Wonderland
Published: