Comercial Credit | LOGO | Rebranding

Comercial Credit | LOGO | Rebranding | Event

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Client: Commercial credit PLC

Project: Corporate identity / Campaign of the official grand opening

Concept ( LOGO ) : Inspired by the element “Link” , and developing it to symbolise the key qualities in to trust/win win/ bond; the element “Link” was created using the two Initials of the company name - CC. Red and black are the main colours used in the white background, to create a warm yet steady feeling and to keep up with the key qualities.

Key words: Trust, Win-Win, Bond,

Element: Link

Inspired by the element “Link” , and developing it to symbolise the key qualities in to trust/win win/ bond; the element “Link” was created using the two Initials of the company name - CC. Red and black are the main colours used in the white background, to create a warm yet steady feeling and to keep up with the key qualities.

The display/statement piece at the entrance: created with the hand prints of all staff members from directors to assistants of the Head office ...

ADVERTISING CAMPAIGNE OF THE OPENING

“Unwrap Your Dreams” was adopted from a brainstorm ...

A two story building of 25x55 foot was “Gift wrapped” and kept for 01 whole month, and was unveiled at the opening ceremony for the first time in Sri Lanka.

Campaign of the official grand opening

Concept: “Unwrap your dreams”

Commercial Credit PLC is a financial company which had operated for more than 27 years in Sri Lanka. The company needed a change in their identity along with the internal changes and modifications which had taken place and the company needed a new face.