Our goal was to create graphic look with simple and modern gamification of annual corporate social responsibility report (CSR) for polish Bank Zachodni WBK.
Each year, BZWBK undertakes a lot of initiatives includes education, society, environment, innovation and many many more!
Each of the visualizations is a result of many hours of reaserch, analization of data, UX/UI auditions and design in graphic softwares (e.g Photoshop, Illustrator, After Effects).
The main idea of our team was to use #hashtags with bold, thick font. This theme helps us to show a lot of informations and data in simple, memorable way.
The fun thing is that users have to click on those hashatgs to collect points.
Points are representation of money that will be donated by BZWBK to help people.