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adidas ZX Flux Website
UI/UX





Aimed at the sporty teen audience, this ZX Flux website was a playful and colourful approach to adidas e-commerce. This featured a much loved click & hold mechanic to cycle shoe colours.

My Roles: Art Direction & Design    |    Production: Resn    |    Client: adidas Originals

When users click and held on a particular ZX shoe model it would cycle through all of the various colourways available. The below video shows the animation which sped up the longer you held.



adidas ZX Flux Website
420
7.7k
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Published:

adidas ZX Flux Website

Aimed at the sporty teen audience, this ZX Flux version was a playful and colourful approach to e-commerce. This featured a much loved click & ho Read More
420
7.7k
30
Published:

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Attribution, Non-commercial, No DerivativesAttribution, Non-commercial, No DerivativesAttribution, Non-commercial, No Derivatives