The First Lady Project is part of the Glam 4 Grades Initiative. Girls believe what they can see, so by partnering with First Ladies and Mayors around the country, the company hopes to inspire teen girls to strive to be their best. Female valedictorians will then have a chance to meet with participating First Ladies and Mayors in their area. For the logo I wanted to keep it within the colors of the Glam 4 Grades logo, but make it a little more presidential.
The welcome packet on the left includes The First Lady Project letterhead, a letter from the First Lady of Atlanta, and a question and answer fact sheet. The packets were sent to first ladies and mayors across the country. On the right is a postcard inviting first ladies to participate.
