Paul-M ‎'s profile

Envision Energy

Paul-M ‎
•
Motion Graphics

Envision Energy

A brand development project: Exploring Envision Energy through generative behaviour systems and animation.

Working as consultants to Bisqit Design & H+K Strategies to explore the digital transformation of Envision Energy and their 'Internet of Things' platform for renewable energy.

Our approach was to model a set of behaviours and interactions between a grid of white dots representing Envision's renewable electricity infrastructure (batteries, turbines, IoT platform, electric car) and a turbulent flow of natural energy. Each grid point generating a set of expressive kinetic forces that steer, manipulate, collect and control the turbulent flow, creating an adaptable and scale-able motion design strategy to create animations, patterns and brand illustrations.




Energy Flow motion system generative motion graphics animation vfx Moving Image branding design
Energy Flow motion system generative motion graphics animation vfx Moving Image branding design
Energy Flow motion system generative motion graphics animation vfx Moving Image branding design
Energy Flow motion system generative motion graphics animation vfx Moving Image branding design
Energy Flow motion system generative motion graphics animation vfx Moving Image branding design
Energy Flow motion system generative motion graphics animation vfx Moving Image branding design
Energy Flow motion system generative motion graphics animation vfx Moving Image branding design
Energy Flow motion system generative motion graphics animation vfx Moving Image branding design
Energy Flow motion system generative motion graphics animation vfx Moving Image branding design
Energy Flow motion system generative motion graphics animation vfx Moving Image branding design
Energy Flow motion system generative motion graphics animation vfx Moving Image branding design
Energy Flow motion system generative motion graphics animation vfx Moving Image branding design
Energy Flow motion system generative motion graphics animation vfx Moving Image branding design
Energy Flow motion system generative motion graphics animation vfx Moving Image branding design
Energy Flow motion system generative motion graphics animation vfx Moving Image branding design
Energy Flow motion system generative motion graphics animation vfx Moving Image branding design
Energy Flow motion system generative motion graphics animation vfx Moving Image branding design


Credits

Agency: Bisqit / H+K
Agency Creatives: Daniel Holmes & James Somerfield
Produced by: Labmeta
Directed by Paul Mumford
Production: Annie Jael Kwan
3D Animation: Rosie Emery, Tim Bacon
Audio: Tim Cowie


Envision Energy
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Paul-M ‎'s profile

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Paul-M ‎'s profile
London, United Kingdom

Envision Energy

Brand development explored through a generative behaviour system

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Creative Fields

Attribution, Non-commercial, No DerivativesAttribution, Non-commercial, No DerivativesAttribution, Non-commercial, No Derivatives