Storelogy Branding Project

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HIGI CREATIVE LABS

Branding 2018
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Storelogy.com

Storelogy is a brand-new Indonesian e-commerce platform, providing e-commerce solution in both website and mobile apps. Storelogy wants to identify themselves from other local e-commerce platforms that mostly standard-looking. Higi then chooses minimalist modern design for their branding, emphasizing premium look in line of what Storelogy aims to provide. Focusing on using teal shades with the combination of neutral colors. Teal becomes the primary shades, symbolizes Storelogy's ambition and friendly personality in providing e-commerce solution for local business players. Clarity and balance in services, compassion in listening client’s needs, and the self-sufficiency of Storelogy’s solution of online business challenge.