In 2012 McGregor Socks was licensed to design and market socks for Reebok in the North American marketplace. In my role as Senior Graphic Designer in the Marketing Department at McGregor Socks, I was tasked with designing packaging for a line of young men's basketball socks.
The sock line was segmented under the Reebok ZIGTECH label and was targeted at young males and boys. The socks came in a variety of sizes from small to extra large and were packaged as singles. The product was such a hit with retailers that a baseball version was added in subsequent seasons.
