Used Car Dealer Supplies Can Get Business
Used car dealers need creative ways to attract customers and get business. Many supplies are available to draw attention to your cars and remind customers and others of your business.
Customers Must See You
You want your business to be seen from a distance and to stand out from the rest of the crowd. Used car dealer supplies, like balloons or banners, can bring attention to your business. If you want to be more visual, try a swooper flag or a pole flag. You can even use a hot air balloon or a giant gorilla inflatable to identify your location.
You may want to save your inflatables for special occasions, like Labor Day or Christmas, or grand openings. You can use an outdoor message board to highlight a particular event, like the arrival of a certain brand of vehicles.
Look to Your Next Sale
If you make a sale, think of ways to get your next sale. Place a decal on the back of the car or frame the license plate on the car before it leaves the lot. Another driver may see your logo and become your next customer.
Place friendly reminders inside the vehicle. Hang an air freshener or a plastic trash bag with your logo. A little touch doesn't cost much and could land you a repeat or new customer.
If you sell small items at your dealership, place them in a reusable bag with you logo, name, phone number, and web site displayed on the front.
Attract Attention to Certain Vehicles
You can spotlight certain vehicles in your fleet. Place a cover over the hood announcing a sale. Put a canvas over the windshield, or clip a flag onto a window.
Repair Business
Don't miss out on an opportunity to market yourself after making car repairs. Place a sticker in the windshield as a reminder of when the next oil change is due. Place a paper placemat in the floor thanking the customer for his or her business.
Promotional Gifts
Used car dealership supplies include promotional items for your sales associates and valued customers. You never know where that next customer will come from. You logo could be spotted anywhere.
Holiday Reminders
Send your customers cards during the holidays. Include your business card in the envelope. Send a small gift, such as a magnet or a key fob. Used car dealer supplies don't cost you much, but they're a way to stay in contact with your current customers.
