Project: Campaign

Role: Researcher | Designer

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Clime change is happening, whether we like it or not. Everything we do makes an impact in our communities, our environment, our planet. For my campaign I wanted to bring awareness to a topic that a majority of people, especially Americans, don't think twice about. There is a world wide water crisis happening and we need to be taking this seriously and take steps to reduce our water usage. We can get a better understanding of the situation when there are visuals and statistics that can be physically shown. I approached this with a very clean and simple design. 

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Deliverables:
Identity System
Billboard

Infographic

Social Media Ad

Motion Graphic