Q: How might we help define and create awareness around a corporate initiative in a visible and engaging way?
A: Build a visual system that borrows elements from our corporate identity, illustrate stories through dynamic graphics and selective photography, and transform a bulletin board into an engaging storytelling plane.
I directed our summer design intern to transform an under-ultized bulletin board in our communal lunch area into a place where our Human Resources department could share important stories that illustrated to our employees what Energy Justice is and how it lives in our day-to-day work. We focused on creating a system that was not only visually compelling, but that could be easily updated within our limited production constraints.
Design Intern: Ngan (Kim) Le
Writer: Dylan Cullen