Notes: This project was based on business development and new business for Butterfly London. The infographic was from scratch and totally self-taught which meant I've developed a new skill as well as actually creating new and exciting work for my portfolio. I worked with strategists in our team to develop the piece which had a supporting article to it. I aimed the work at new clients like restaurants because delving into a new industry is always exciting - it could also be used for food and beverage clients too as it's just showing off our knowledge and ability to investigate and research the consumers.
