Brand identity | Brand system
Listening Heads is a marketing coaching and consultancy for small and independent businesses. Based in London, it specialises in helping brands grow through targeted social media and digital marketing. The Listening Heads ethos is centred around the belief that only by listening to the unique story of every client, can the true potential of a brand be revealed. Listening is the first step to unlocking success.
We designed the brand identity for Listening Heads. Its founder, Sophie Crossley, needed a brand that reassured clients they were in a safe pair of hands, but that had a playful and friendly side too. Much like her - the brand needed to be colourful and confident, professional yet approachable.
The Listening Heads brand identity provided the company with a system, assets and guidelines that could be used across digital and print collateral. This included logos in different iterations, a social media icon, a favicon, a suite of textures and patterns, as well as button styles, line styles and fonts.