Pompoms: Twice Cooked Fries

POMPOMS
Fries is Life.

OVERVIEW
Pompoms is a fast casual restaurant that cooks up fresh & delicious fries the old fashioned way: twice cooked and crisped to perfection. French Fries have always been the ultimate comfort food, and our strategy for this brand was to create a look that evokes a fun obsession with the classic fried snack. 

WHAT WE DID
Branding & Strategy, Creative Direction, Environment Design, Copywriting


THE LOGO MARK

The logo we made for Pompoms features a hedgehog-inspired creature of what we think fries would look like if you brought it to life.  


WHAT PEOPLE HAVE TO SAY

"Pompoms was designed to be a refuge for merriment, from the menu to the interiors to the branding designed by Serious Studio. Even their little hedgehog logo will elicit more than a couple of giggles." (Esquire Philippines)

We made sure to inject the brand's personality across the various brand collaterals.

We designed the menu in a simple way: you can order fries from sizes smallin', tallin' and ballin', and with the sauces and powders to match.   

WHAT PEOPLE HAVE TO SAY

With an eye-catching retro facade, a cute mascot, and a chic space with a wall dedicated to vintage-style flyers, Pompoms is ready to take over your Instagram posts and/or stories.” (Spot.ph)



French fries all day, err day. Pompom's is located in G/F Robinsons Place Manila. Follow their Instagram and Facebook for updates. 



Pompoms: Twice Cooked Fries
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16,003
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Published:

Pompoms: Twice Cooked Fries

Pompoms is a fast casual restaurant that cooks up fresh & delicious fries the old fashioned way: twice cooked and crisped to perfection. French F Read More
1,857
16,003
62
Published: