MARS LAUNCHPAD || Supporting Business Growth
We created a distinctive explainer animation for the Mars Launchpad program.
The Mars Launchpad program is a global initiative that connects its brands with start-ups around the world to
collaborate on marketing challenges. Mars Launchpad went live in 2017 and has been driving sales and
marketing innovation by partnering with tech start-ups ever since.
collaborate on marketing challenges. Mars Launchpad went live in 2017 and has been driving sales and
marketing innovation by partnering with tech start-ups ever since.
Nucco Brain needed to communicate Launchpad's two key goals: accelerating the growth of One Demand, and
creating a culture of experimentation and agility. We met the challenge by creating ashort animated video to
highlight every aspect of the program.
creating a culture of experimentation and agility. We met the challenge by creating ashort animated video to
highlight every aspect of the program.
Credits
Art Director / Lead Animator - Adam Smith
Production Manager - Camilla Zucchi
Styleframes
