LE PHARE
Brand Identity Design
CLIENT
LE PHARE
BRAND
LE PHARE is a cultural blog in Quebec, CA.
CHALLENGE
The style needed to be simple, minimalistic, flat and easily recognizable.
VISUAL CONCEPT
Minimalism are the main feature of the brand identity. The elements
of the logo appearing in arrow shape are used separately for decorating paperwork
and other things. The logo consists of a arrow shape and the LE PHARE name. The mark is a arrow shape.
