Ben van Brummelen's profile

Permanent clothing - print design

Permanent clothing - print design
Our debut collection is called 'Water' for a reason, because this is often an unseen and unknown resource in the production of fashion.

The process undertaken to make a single cotton T-shirt for the disposable fashion industry can consume up to 2700 liters or water. 
All our items are 100% organic, the production process utilizes biological fertilizers and earthworms, instead of the chemicals typically adopted for making fast fashion, which means that water can be reused instead of being polluted and wasted.

Come ride this wave, and help making sustainability permanent. Because this is Permanent.
Concept and Permanent brand by Iris van Melsen
Illustration / Design by Ben van Brummelen 2018
Concept and Permanent brand by Iris van Melsen
Illustration / Design by Ben van Brummelen 2018
Permanent clothing - print design
Published:

Permanent clothing - print design

Permanent clothing - print design. Concept and Permanent brand by Iris van Melsen. Illustration / Design by Ben van Brummelen 2018.

Published: