The National Theater for Children (NTC) travels to schools performing educational plays on topics like water conservation and electricity use. Playworks.com was originally where teachers would fill out a survey following the performance, but NTC’s goal was to expand the audience and use of the site to students and parents.
Working in a team of four, I researched NTC, its competition and target audience. We then presented the clients with a proposal, created site wireframes, designed page mockups, developed the site, and performed a series of user tests to make sure we’d reached our goals.