Mira Festival 2016
Directed by Amigo Total
Bodybuilders: Rakel Ramos & Angel Higueras
Producer: Inés Massa
DOP: Alberto Bañares
Art Director: Dominique Aizpurua
Costume Designer: Olivia Montardit
Editor: Estel Roman
Color Grading: Marc Morató @ La Metropolitana
Casting: Olivia Montardit / Olga Valiño
First Assistant Director: Inés Massa
Production Management: Olga Valiño
Focus Puller: Sergi La Fuente
Camera Assistant: Yasmina Ikimou
Gaffer: Carles Román
Spark: Marc Llusià, Ferran Serra, Pau Ramírez 
Make Up: Laura Bruy
Make Up Assistant: Jana Costa
Choreography: Aina Gargallo Sánchez
Camera Equipment: Service Vision
Grip Equipment: Service Vision
Light Equipment: Service Vision
Production Material: Service Vision
Production Material: Behind The Movies
Catering: Pastisseria Comas

Special Thanks to:
Service Vision- Hector Giró, David Giró, Verónica Vilches, Andy Vizcaíno, David Cano, Behing The Movies – Marta Antón, Nasa FX, Blackbox, Metropolitana, Marc Corominas, Alba Barneda, Alejandra Alaff
Photos by Marçal Vaquer
The 2016 campaign is based on the analogy between the Digital Arts Festival and the Bodybuilding culture, with references to its effort, hard work and energy. This is symbolized aesthetically throughout the graphic campaign and extended to having a consumable product line that allows the audience to physically feel the essence of the Festival.

The campaign consists on a Music Video to show the Festival’s Line Up and a photo shooting for all print outputs. It also features a jingle as a sound identity element.
Idea, graphic design and production: Amigo Total
Mira Festival 2016

Mira Festival 2016


Creative Fields