user's avatar
Sans Francisco Typeface
SANS FRANCISCO TYPEFACE
tony bennett left his heart in sans francisco, so should you.
Opportunity
Design a typeface and then execute it from hand rendered roughs into a working digital typeface
 
Solution
Sans Francisco is a quirky typeface filled with character. The letter forms are based on the serif and sans serif combination of Clarendon and Futura, which gives Sans Francisco a classic feel with a modern twist. I wanted to create a typeface that would embody the unique energy of the city of San Francisco and reference a time of great change, the 1950s and 60s.

The typeface would ultimately be used as a branding tool for the city to promote tourism and it communicates the strength, character, and individuality of the city of San Francisco.
Sans Francisco Typeface
1
209
0
Published:

Sans Francisco Typeface

Sans Francisco is a quirky typeface filled with character.
1
209
0
Published:

Creative Fields

Attribution, Non-commercial, No DerivativesAttribution, Non-commercial, No DerivativesAttribution, Non-commercial, No Derivatives