This school project is a personal rebranding of Klean Strip ®, a producer of solvents, thinners, removers, and other products. The goal with this new design direction was to truly showcase the chemical nature of the products they produce. The new logo incorporates elements of chemical structure into its design as well as elements from the periodic table. This translates to the packaging with use of clean lines and type with basic colors to further differentiate products.
*This project is not associated in any way with the brand Klean Strip ®.