For a poster redesign of the movie Blade Runner (1982), the concept was treated abstractly. A large white origami pigeon was placed as a focal point against a dark background, which relates to the noir atmosphere of the film. The animal references the movie climax and reflects on the ideal of freedom. The title retained the same typeface, but was treated as a neon sign alluding to the futurist Los Angeles setting. The sci-fi component was implied with the inclusion of an abstract nest of vector lines and triangular shapes, which translates the discussion about the creation of replicants.
