We are three designers from around the world. We want to share
with you a story, not just ours, but yours too.
Feedback from Target Audience - Designers
The Brand Journey
SIRIUS, the name
The brand should have a unique but at the same time personal touch.
Moreover, SIRIUS is one of the brightest stars in the Earth’s night sky.
Connecting Sirius with other stars the constellation of Canis Major
becomes visible.
Developing Brand Identity
Brand awareness
Offline- to create awareness of a brand working for the well-being
of designers. Being happy and less stressed makes your work
better. We went around the campus, spotting stressed designers
and made them smile.
Posters
Flyers
The platform
Our USP
BUSINESS MODEL
Since it is impractical to kick start a brand within such
a short period of academic project, we developed
a business plan for SIRIUS.
Find us on Facebook @dimension.sirius
and on Instagram @sirius_by_dimensions
My role in the project includes creative input on developing vision, mission, concepts, values and overall development of the brand, awareness ideas and implementation. In short, finding creative solutions.
Graphic Design, video editing, and further contribution in brand development done by Thomas Bauer, Gabrielle Cresseaux.
Thank you :)
Don't forget to give feedback!
