Universal Portfolio Wireframe Concept
What is it?
It is a wireframe concept, that helps creative people save their time by helping to create their project presentation files only once and then share them across different mediums without any adaptation.
I am professional graphic designer who runs design agency. We complete small and big projects every week or so and constantly share our work in places like Facebook, Instagram, our own website and we print out our work as well. Every medium has it's own requirements and/or constraints, for example: Instagram does not let you caption every photo, you can scroll through project only horizontally, and square photos is your best shot. On your own website you can practically do whatever you want, have several columns of content, while on mobile version of website you have only one column and scroll only vertically. In printable portfolio you have to have at least 300 dpi images.
So here is the problem. Lets say we want to share our latest project. To make a mere thumbnail for our project we have to prepare one square image for Instagram with text on it, one horizontal for website without texts, one vertical for mobile version of website and one with 300 dpi for printable PDF. That is four different files just for a thumbnail! And you can have at least 8-10 images per project to showcase. That will make about 40 images in total. 40 images to present one project. Everyone would agree this is time consuming.
So we started to develop a wireframe concept that would be universal by taking into account most aspects of every medium that we use to share our work. We call it Universal Portfolio Wireframe Concept. It provides a clear guideline to create universal images that you can use without adaptation, across all mediums that you use. In our case, we have come up with: square, 1500X1500, 150dpi image. This format suits almost all places. We also have a guide as to how to "decorate" the image, i.e. where should image caption be, what kind of background should we use etc.
I will show you the wireframe itself, couple of visuals and real photo that I made for you to better understand what we have done.
On the photo below you can see the real world example of how to use one file format across several mediums.
In the basic animation below you can see how one image roams easily and seamlessly blends into every medium it is used in: Print, Instagram, Website.
This is the basic wireframe for another project. You can see how same exact images roam between all three mediums: Website, Instagram and Print.
Couple of additional mockups