A double duty notepad that loves the both sides of you:
the creative and the rational.

The right side features white space and no lines, so your imagination can run free. We also added some dreamy illustrations to get your right brain huffin’ and puffin’.

The other side is just what your left brain needs: international time zones, conversion tables, two types of lined graph paper and robots, of course.

Left Brain Side

Right Brain Side

Creative Team: Laura Dragomir (Copy) | Andreea Moise (Art Direction) 

Illustration: Ghica Popa (Left Brain) | Noper (Right Brain)

Agency: Headvertising

Client: ING Bank Romania